English
/
/
New Craftsmanship · Evolution of Design-China Soft Furnishing Industry High-Quality Development Forum
New Craftsmanship · Evolution of Design-China Soft Furnishing Industry High-Quality Development Forum
Nocky Brothers General Manager Zhou Zhirui participated in the high-end soft furnishing industry forum and Designer Night. Industry leaders discussed design innovation, aesthetic application, art coatings and whole home ecosystem development to drive industrial growth and transformation.
2026/05/27
Reading volume： 1
Recently, Mr. Zhou Zhirui, General Manager of Nocky Brothers, was invited to attend the China Soft Furnishing Industry High-Quality Development Forum & EEHE Designer Night hosted by EEHE Doors & Windows.
New energyof design
A high-end intellectual feast featuring diverse exchanges. Centered on the value of design, it explores the value connection between innovative design, advanced technologies & concepts and the whole home industry chain. Empowering the sector across design, materials, merchants and distribution sectors, it boosts the industry's cohesion, innovation, service capability and growth momentum.
This grand event is co-hosted by China (Guangzhou) International Building Decoration Fair, China Design Brand, Guangdong Building Decoration & Design Association, China Soft Furnishing & Customization Alliance, Guangdong Chamber of Commerce for Home & Building Materials and EEHE Doors & Windows. It is fully planned by Shidai Huabang and Jia Caifu.
The gathering brings together home manufacturers, material suppliers, home decoration enterprises, whole-house customization brands, renowned designers, art elites, leading distributors and shopping mall representatives as well as industry associations. The venue is packed with distinguished guests, presenting a brilliant occasion.
Bring Aesthetics to Life, Make Innovation Deliver Value.
At the conference, distinguished guests including Professor and Doctoral Supervisor Wang Tie from the Central Academy of Fine Arts, Wu Hao, Initiator of Design Brands and Secretary-General of CDBF Think Tank, Lan Fang, President of Guangdong Building Decoration & Design Association, Xing Lingmin, President of Hainan Interior Design Association, Ren Qingquan, Honorary President of China Soft Furnishing & Customization Alliance, Zeng Kui, Chairman of EEHE Doors & Windows and President of Guangdong Doors & Windows Association, Wu Yongkang, Vice Chairman of EEHE Doors & Windows, and Xian Juebin, Director of Pearl River Architectural Design & Research Institute, analyzed the current status and prospects of the soft furnishing industry. They put forward the value transformation of the sector and business models for joint development amid industry trends. The event aims to connect design and industrial resources, and empower end markets with a more professional, comprehensive and practical service ecosystem.
It was also noted that in the era of traffic economy, designers need to analyze the market demand for high quality, refined taste and cost performance, and inspire representatives from the building materials & home furnishing industry as well as designers to further explore the practical value of aesthetics.
In the Name of Evolution, Seek the Key to Breakthrough.
Designer Night
In the second round of high-end dialogues, Mr. Zhou Zhirui, General Manager of Nocky Brothers, shared insights covering raw and auxiliary materials, innovative concepts, as well as how soft furnishing aesthetics shape high-quality living scenarios.
Waterproof decorative art coatings cater to consumers' pursuit of a superior quality lifestyle and have unlocked new growth potential for the market. As people's demand for a better life continues to escalate, the drive for transformation across design and the industry lies not only in business model innovation, but also in self-advancement.
Empower Design with Brands, Drive Growth through Design.
In closing, renowned artists, elite soft furnishing designers and brands across the home industry chain exchanged ideas on the innovative integration of soft furnishing design. They shared artistic inspirations to create ideal living spaces for consumers, and strived to advance industrial upgrading and build a comprehensive home ecosystem.
Nocky Brothers
We sincerely appreciate the support and trust from all our clients,
the care and kindness from leaders of all sectors,
the dedication and hard work of every staff member,
and the full cooperation from all suppliers.
Share to：
Nockybrothers' 5 Waterproof Finished Artistic Paint Debuts at the 137th Canton Fair: Leading New Trends in Building Materials with Innovation and Environmental Protection
Nucky Brothers | Invited to the China-Russia Trade Cooperation Exchange & Russia-Focused Trade Policy Seminar
Quick Link
All Products
Contact Us
About Us
About us
Copyright © 2026 诺奇兄弟新材料 (吴江) 有限公司 Ltd. All Rights Reserved. POWERED BY WEIMOBTRADE
